Chúng ta cùng nhìn lại quá trình 50 năm hình thành và phát triển của một trong những hãng loa dành cho Cinema nổi tiếng đến từ nước Úc
1974 - The Krix dream
Scott Krix was a bright-eyed music lover who had spent much of his youth tinkering with electronics and audio parts that he had scavenged from everywhere from where he lived in Loxton, a small town three hours east of Adelaide. After completing an electronic engineering degree in Adelaide, he then founded ‘Krix Speaker Systems’.
1976 - The Acoustic Foundry
Scott, realising his hobby had developed somewhat of a ‘cult-like’ status, opened a traditional HiFi shop in a suburb of Adelaide, where like-minded individuals could browse, listen to music, purchase, and create their own HiFi systems – just like Scott and all his friends were doing.
He named it the Acoustic Foundry.
He named it the Acoustic Foundry.
1978 - Home Grown Series
The Home Grown series was born from the three most popular DYOS systems mentioned above.
1979 - First factory and Krix office
Krix Speaker Systems purchased one acre of land at Hackham, Adelaide, and built (by hand) a modest 120 square-meter factory, which today still houses the company’s administration department.
1980 - Intro to cinema
Scott was approached by the owner of a local cinema (The Capri), who passed by the Acoustic Foundry on his way to work daily. He was intrigued by the speakers, which Scott had built at university and displayed in the store’s front window.
1985 - Growing and building
During the ’80s the Australian cinema industry was booming, and multiplex cinemas were opening everywhere.
Strong demand for cinema speakers meant that more space was required, leading to the build of a larger factory spanning 500 square meters. This was aptly named Shed 1.
Strong demand for cinema speakers meant that more space was required, leading to the build of a larger factory spanning 500 square meters. This was aptly named Shed 1.
1990 - Growing, building and growing some more
Krix held a prominent position as a key supplier to the local cinema industry, having successfully completed over 200 cinema installations nationwide. With a dedicated team of 10 full-time staff, attention shifted towards expanding the company’s consumer product segment, necessitating further space.
To accommodate this growth, another factory was constructed, spanning another 500 square meters, and was aptly named Shed 2.
To accommodate this growth, another factory was constructed, spanning another 500 square meters, and was aptly named Shed 2.
1993 - Going global
The company, which had changed its name in 1988 to Krix Loudspeaker Engineers Pty Ltd, shortened the name to Krix Loudspeakers (as we are known today).
Krix made its entrance to the global market, shipping commercial cinema speakers to New Zealand, Singapore and Thailand.
Krix made its entrance to the global market, shipping commercial cinema speakers to New Zealand, Singapore and Thailand.
1994 - Dealers, tradeshows and overseas distributors
The early ’90s saw the revolution that was surround sound. Krix was well established to firmly push into this new residential market. Krix’s national retail presence expanded significantly, growing from five dealers to forty within two years.
Krix began exhibiting at tradeshows around the world, the first being the Consumer Electronics Show (CES), in Las Vegas. The first consumer distributor was signed (located in Hong Kong). Malaysia followed quickly, and then in 1996, the United States.
Krix began exhibiting at tradeshows around the world, the first being the Consumer Electronics Show (CES), in Las Vegas. The first consumer distributor was signed (located in Hong Kong). Malaysia followed quickly, and then in 1996, the United States.
1996 - Another shed
In 1996, Krix exports were approaching 40% of production capabilities – time to add another shed! This time, a 1000 square metre, two-level building was built to house final assembly, warehouse and research and development offices and listening facilities.
1997 - The rest of the '90s
Krix continued to engineer and manufacture new products while exhibiting at various tradeshows around the globe and winning prestigious awards for both commercial cinema and consumer products.
2003 - The patents begin
In 2003, David Murphy, Krix’s Senior Cinema Loudspeaker Design Engineer, achieved a significant milestone in innovation as he was awarded an Australian patent for his constant directivity acoustic horn design.
2004 - Success continues
In 2004, Krix celebrated 30 years as Australia’s oldest and largest loudspeaker manufacturer!
Distribution was confirmed in the United Kingdom and Krix speakers were also supplied to Austria, Germany, Hungary, the United Arab Emirates, Norway, Jordan and Afghanistan.
Distribution was confirmed in the United Kingdom and Krix speakers were also supplied to Austria, Germany, Hungary, the United Arab Emirates, Norway, Jordan and Afghanistan.
2008 - An international brand
For the remainder of the ’00s, Krix continued to grow globally. Over 100 commercial cinema systems have been installed in Korea, Ireland, Malaysia, and Japan.
Krix introduces the Neuphonix floorstanding loudspeaker, earning numerous accolades. This success is further reinforced by the Seismix 3 Mk3 subwoofer, Apex 4 floorstander, and the Epicentrix center speaker (designed to complement the Neuphonix), all of which garner multiple awards.
Scott Krix receives ‘Cinema Pioneer’ status for over 25 years of service to the cinema industry.
Krix introduces the Neuphonix floorstanding loudspeaker, earning numerous accolades. This success is further reinforced by the Seismix 3 Mk3 subwoofer, Apex 4 floorstander, and the Epicentrix center speaker (designed to complement the Neuphonix), all of which garner multiple awards.
Scott Krix receives ‘Cinema Pioneer’ status for over 25 years of service to the cinema industry.
2010 - And another...
In 2010, Jon Scott, who has been leading the Research and Development department at Krix since 2003, received a patent for his innovative design of a reversible mounting bracket.
Krix consumer branches to China, which quickly becomes a fast-selling market.
Krix consumer branches to China, which quickly becomes a fast-selling market.
2010 - Series X
Embracing the expanding multichannel trend, Krix’s Research and Development team seamlessly merged their passion for home entertainment speakers with their extensive expertise in commercial cinema. This synergy led to the inaugural collection of specialised home cinema speakers known as Series X (abbreviated for Xtreme).
The Series X screen speakers are tailored for rooms spanning from five to twenty three meters in depth.
The Series X screen speakers are tailored for rooms spanning from five to twenty three meters in depth.
2014 - Special 40 year anniversary edition speakers
Marking four decades as Australia’s foremost and largest loudspeaker manufacturer, Krix commemorated this milestone by releasing a special anniversary edition of their renowned flagship Neuphonix design.
Limited to just 40 pairs, each speaker set was individually numbered and accompanied by a certificate of authenticity. Adding a personal touch, Scott Krix autographed each of these exclusive speakers, creating a unique and collectible celebration of the company’s 40-year legacy.
Limited to just 40 pairs, each speaker set was individually numbered and accompanied by a certificate of authenticity. Adding a personal touch, Scott Krix autographed each of these exclusive speakers, creating a unique and collectible celebration of the company’s 40-year legacy.
2015 - Series MX
Krix introduce Series MX (abbreviated for Modular Xtreme) into their dedicated home cinema lineup.
This addition implemented the baffle wall design conceptualised by Scott Krix in the 1980s.
This addition implemented the baffle wall design conceptualised by Scott Krix in the 1980s.
2016 - Australian consumer shows
Following overseas success at various tradeshows, Krix exhibit at various residential and trade shows around Australia.
2017 - The Heretix
The Heretix, along with an MX-30, were on demonstration at the 2017 StereoNET show. A long-time passion of Scott Krix, the prototype Heretix were highly efficient and utilised the Krix patented horn technology.
2018 - The 24.10.10 room - a world first
At the 2018 StereoNET International HiFi Show, Krix demonstrated a world-first maximum channel-count Dolby Atmos cinema featuring 34 decoded channels in a 24.10.10 configuration.
2019 - Integrated Systems Europe (ISE)
2019 saw Krix exhibit for the first time at the world’s most prominent residential audio-visual trade show, Integrated Systems Europe (ISE) in Amsterdam.
This tradeshow cemented the Krix brand throughout Europe and established relationships with many new distributors and dealers.
This tradeshow cemented the Krix brand throughout Europe and established relationships with many new distributors and dealers.
2019 - Quake!
‘Quake’ was installed in Wallis Cinema Mitcham, closely followed by Noarlunga and Mt Barker. This new, unique concept was designed by Krix and featured Trinnov processing.
2020 - The world in lockdown
Although travel to tradeshows and commercial cinemas was on hiatus due to restrictions, Krix persevered in its commitment to engineering and innovation, navigating with resilience and creativity and releasing multiple new products for the dedicated home cinema market during the early 2020s, while expanding the distributor and dealer network across the globe.
2021 - Exclusive distributor
After two years as a consumer sub-distributor, Krix became the exclusive Australian distributor for the Trinnov High-End range.
2023 - Research and development demonstration room upgrade
Krix was the first in the world (outside Trinnov HQ and ISE) to implement Trinnov’s new Waveforming. This demonstration room houses 16 subwoofers in a 25 square metre room!
2024 - The 50th year
Currently, Krix speakers are in over 4,000 cinemas across 40 countries worldwide, and our presence continues to expand. We couldn’t be prouder of this remarkable growth and global reach.
Today, Krix is still family-owned. Scott Krix along with two of his brothers, Gary and Ashley, all actively work within the business and the Krix focus remains the same – continue to innovate and manufacture speakers that allow listeners to experience the magic of movies and music.
Today, Krix is still family-owned. Scott Krix along with two of his brothers, Gary and Ashley, all actively work within the business and the Krix focus remains the same – continue to innovate and manufacture speakers that allow listeners to experience the magic of movies and music.
